What is SEO?
SEO stands for Search Engine Optimization. it simply means the process of improving your website to increase its visibility for relevant searches on Google, Yahoo, Bing and other search engines.
The better visibility your website pages have in search results, the more likely you are to garner attention and attract prospective and existing customers to your business.
Why is SEO important for your business?
Everyday, trillions of online searches are taking place across the globe mostly with commercial intent. This simply means that people are searching for products and services with the intention of engaging with the businesses that show up in search results.
Your business can benefit from this high-volume daily search activities to get more visibility, more customers and ultimately, generate more revenue.
How our Search Engine Optimization Service work.
1. Technical SEO Audit
Our first step in every SEO Optimization is to analyze your website to identify areas we can improve upon to help search engines better understand your business to increase your visibility and reach across the major search engines like Google, Yahoo, Bing and DuckDuckGo.
2. On-Page SEO Audit
Our next step is to analyze your website page content to ensure that your website contains the keywords that are relevant to your business. Keywords are the phrases people type into Google search to find your business.
Without optimizing your website content for these relevant keywords, you will loose the opportunity to increase your business visibility and engage new customers.
3. Content Marketing
Content marketing can sometimes be confusing to a lot of businesses but it is simply another form of marketing that involves the strategic creation and distribution of relevant content to attract a clearly defined audience for your business online.
We leverage various forms of content based on relevant keywords to drive traffic and grow visibility through the creation of content. These can be blog posts on your website, videos on YouTube or Facebook and Instagram posts.
Setting up a proper Content Marketing strategy for your business will not only drive the proper awareness and visibility for your products and services but will also attract your ideal customers that will potentially grow your revenue and position your business as an industry leader in your field.
4. Local SEO Audit
Our local SEO audit helps you attract more visibility and customers around where your business is situated.
This involves several step like verifying your business on Google My Business to ensure your business shows up on Google Maps and various directory listings to attract customers right where your business is domiciled.